108: Why Most CEOs Burn Out — And How to Escape It | Derek Fredrickson

What if scaling didn’t mean doing more—but doing less, better? In this episode, Nathan sits down with fractional COO Derek Fredrickson to unpack what true operational excellence looks like for high-performing entrepreneurs.

Derek’s helped scale 8-figure online businesses without sacrificing sanity. Together, they dive into the real mechanics of building sustainable growth—from team structure to AI-powered systems—and why most founders are unknowingly stuck in their own bottlenecks.

In this episode, you’ll discover:

• Why most business owners shouldn’t be running operations

• The exact audit Derek uses to find leaks in your systems

• How to hire the right people—and let go of the wrong ones

• A simple framework for work-life balance that actually sticks

• The unseen ways AI is reshaping how COOs operate

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